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Essenzia ByDao

We help fragrance, beauty and luxury brands win the hearts of young Chinese

Anthropology Of Taste - Creative Strategy

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DECODE

Trends and consumer insights.

Surface the roots of identity construction and societal

evolution to keep up in a fast-moving market.

ENGAGE

Build and optimize engagement at 3 levels

with our in-house Sensorial Archetype© approach.

Envision leverages and points of attention.

BRIDGE

To China | From China

Growth opportunities and brand potentialization

Best practices for competitive edge

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